Kanika heads the Market Research vertical at TT Consultants. She is responsible for the business growth, operations as well as leadership for the vertical.
She has over 13 years of experience in strategy, sales and leadership across Management Consulting, Consumer Tech and startups. She has proven expertise in deep dive market research, analytics, go-to-market strategy, product growth strategy, consultative sales and new market entry. Her forte lies in assimilating client’s problems to create holistic solutions that combine the inside-out and outside-in view enabling the client to take strategic decisions. She has serviced Fortune 100 Clients across Information Communications Technology, Automotive, Professional Services sectors. She has aided her clients to make significant strategic and financial decisions.
She has managed and scaled large teams across boundaries and functions for large programs servicing global clients 24×5 basis. She has led both product and sales teams to scale businesses (B2C and B2B). She is passionate about driving business growth, and believes that best solutions emerge from team work. She thrives in diverse cultures and has worked across India, Romania, Singapore, France, and UAE. She holds an MBA from INSEAD.