What Did The Patent Landscape of ADIDAS Look Like?

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Adidas Profile

Adidas is a multinational corporation specializing in the design, manufacturing, and marketing of sportswear, footwear, and accessories. The company was founded in 1949 by Adolf Dassler in Germany and has since grown to become one of the world’s largest sportswear brands. As of April 2023, Adidas’ market capitalization is not known as it is subject to change based on the company’s performance in the stock market. 

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Quantifying Adidas Patents

As of the end of 2023, Adidas’s patent portfolio is remarkable, boasting 361 active patent families globally. This portfolio also includes 79 patent families that are no longer active and 59 pending patent families.

These numbers highlight Adidas’s significant role in the tech industry, showcasing its vast array of inventions and innovations. With a substantial presence in various countries around the world, Adidas demonstrates its widespread influence and commitment to advancing technology on a global scale.

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How Many Patents Adidas Have?

What Did The Patent Landscape of adidas Look Like?

This Pie Chart Shows the number of active, pending and dead patents.

Adidas have 361 active, 79 expired, and 59 pending patents families.

How Many Patents Did Adidas File Every Year?

How Many Adidas Patents File in Different Countries? 

Adidas patents are filed in numerous countries, reflecting its international presence and the strategic importance of protecting its inventions across the globe. The Adidas countries list 2023 includes major markets where Adidas operates and maintains its market leadership. 

IPC Classification Wise Patent Trends by Technology Domain

What Did The Patent Landscape of Adidas Look Like?

IPC Classification 


Parts of footwear  


Uppers; Boot legs; Stiffeners; Other single parts of footwear  


Footwear for sporting purposes  


Characteristic features of footwear  


Measuring for diagnostic purposes ; Identification of persons  


Producing footwear  


Footwear with health or hygienic arrangements  


Footwear characterised by the shape or the use  


Professional, industrial or sporting protective garments, e.g. surgeons’ gowns or garments protecting against blows or punches  




Adidas patents are diverse, covering a range of IPC classifications from Parts of footwear (A43B13) to Garments (A41D1). Adidas stats reveal that the company not only focuses on current market needs but also paves the way for future advancements. 

Emerging Trends in Footwear Industry: A Comparative View


(A43B13) Parts of footwear 

(A43B23) Other single parts of footwear 

Focus of Innovation 

Articles of clothing, footwear 

Fastening devices for footwear 

Key Technological Advancements 

Buckle and strap configurations, lacing systems, advancements in materials for fasteners.   

Potentially focus on areas like smart clothing with integrated sensors or fasteners with improved adjustability or comfort. 

Impact on Industries 

Apparel, footwear manufacturing, wearable technology  

Footwear manufacturing, material science 

Projected Future Trends 

Focus on comfort, functionality, and integration with wearable technology. 

Advancements in materials, self-adjusting or self-lacing mechanisms, and customization options. 

Comparing different aspects of Adidas patents, such as Parts of footwear and Uppers; Boot legs; Stiffeners; Other single parts of footwear highlights the company’s foresight in areas like footwear manufacturing and material science. These trends are indicative of where Adidas inventions are steering the future of Footwear.

Notable Publications and Citation Frequency

The Chart below depicts the patents with most number of forward citations. These patents are likely to be the source of advancement in the domain and can be considered as valuable and core inventions. 


In conclusion, ADIDAS has demonstrated a robust and diverse patent portfolio from 2013 to 2023, focusing on advancements in sportswear and footwear technology. With 361 active patent families and significant contributions across various IPC classifications, ADIDAS not only addresses current market demands but also innovatively paves the way for future industry standards in comfort, functionality, and integrated technology.

This forward-thinking approach underscores ADIDAS’s position as a leader in the sportswear industry, promising continued influence on global fashion and technology trends.

Note: This Data is extracted from 2013 to 2023 and on the basis of patent Families.

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