Hypothetical Negotiation standard comes from the matter of Georgia-Pacific Corp. v. United States Plywood Corp., 318 F. Supp. 1116 (S.D.N.Y. 1970) and its used by the court to calculate reasonable royalties. This is due to the “legal fiction” that an infringer and patent holder had a license agreement in place before an infringement occurred. In Georgia-Pacific Corp. v. United States Plywood Corp., 15 criteria were established, and they are still in use today.
The 15 criteria are as under:
- Proven royalties as evidenced by earlier patent licences.
- The licensee pays the cost of other licences for comparable patents.
- The form and parameters of the licence (e.g., limitations? exclusivity?).
- The patent holder’s present marketing and policy, as well as the degree of monopoly it upholds as a result of its licencing tactics.
- How do the parties’ business dealings stand? Are they opponents?
- Sales of non-patented goods are priced according to the patented good’s worth. taken into account for both parties.
- The term of the licence and the patent.
- The commercial success, present appeal, and proven profitability of the patented items.
- The patented property’s advantages and usefulness in comparison to earlier technologies that produce equivalent effects.
- The nature, the commercial viability, and the user advantages of the innovation.
- How extensively did the infringer exploit the invention? Is there proof that its use has been beneficial?
- Amount of sales or profit that is typical for the company in issue or comparable brands.
- What percentage of the earnings is attributable to the patent as opposed to unpatentable features? Were there commercial risks, production expenses, or substantial upgrades/features the infringer added?
- Expert testimony,
- What sum would the parties have agreed upon if they had entered into a voluntary and reasonable agreement?
By using the approach, a royalty rate percentage is decided based on 15 criteria, then multiple dollar amounts with the infringed product sale amount to calculate the reasonable royalty damages amount.